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5th International

AR VR Conference

 

Changing Realities in a Dynamic World

An International Conference
at Universität der Bundeswehr München (UniBw)
12-14th June 2019
 
More than 100 international Speaker from science and industry will present latest research results and use cases on Augmented and Virtual Reality during various Tracks and Panel Discussions at the Main Conference (13-14th June). Parallel to the talks, companies of the AR and VR scene have the opportunity to present themselves at the Exhibitor Area. Not only offers the Conference an attractive Location nearby the Alps, but also great Social Events (Flight Simulator, BavARian Night, and more).
 
On June 12th, the day before the conference, Workshops on XR are offered for Managers to gain practical experience. Academics/PhD students have the opportunity to participate in SEM & Publishing Workshops.

WEDNESDAY

12th June

PRE CONFERENCE

  • For Managers / SMEs:         Practice-oriented XR Workshops

  • For Academics / PhD Students: SEM (Structural Equation Models) & Publishing Workshops

  • Cross Disciplinary Workshops

THURSDAY

13th June

MAIN CONFERENCE

  • Welcome and Keynote Speeches

  • Academic and Industry Sessions

  • Lunch (at the Exhibitor Area)

  • Academic and Industry Sessions

  • Panel Discussions

  • BavARian Night

FRIDAY

14th June

MAIN CONFERENCE

  • Keynote Speeches

  • Academic and Industry Sessions

  • Panel Discussions

  • Lunch (at the Exhibitor Area)

  • Academic and Industry Sessions

  • Farewell

About the Conference

Multiple forecasts indicate that the evolution of media and technology will further blur the boundary between the real-word and the virtual world. To better understand how these new realities impact a variety of business and management practices, the growing and interdisciplinary community of international researcher meets at the international ARVR conference to present and discuss recent advancements in the field. This conference has rapidly developed from a small conference on AR, VR, and Mixed Reality to an established conference attracting researchers from business, tourism, MIS, and so forth. The last conference attracted more than 230 people from more than 20 countries to Manchester, UK. In addition, keynote speakers from renown companies, such as Microsoft , BBC, PwC, and Samsung, discussed new technological developments within the industry; a presentation that continues to attract numerous scholars from around the world.

 

In 2019, the conference will be held at the Universität der Bundeswehr München, in Germany, hosted by Prof. Dr. Philipp Rauschnabel, chair of the newly founded Professorship of Digital Marketing and Media Innovation.

More information and impressions on the previous conferences in Manchester can be found here:

 

Pre Conference

 

    June, 12th 2019

For Academics and Managers

For Managers

  • Beginner Workshops on XR: Crash Course XR - Deep Dive AR - Deep Dive VR

  • Interactive Workshops: XR Business Models and Desing Thinking (Meaningful AR VR Design)

  • Hands on Workshop: Develop your own VR App with VRdirect and try out the XR Devices

  • Panel Discussions: The Future of XR

For Academics / Doctoral Students

  • Publishing Workshop: "How to publish in journals" held by Journal Editors (Springer) and experienced Researchers

  • Methodology Workshop: "Structural Equation Modelling" (by Dr. Barry J. Babin & Dr. Nina Krey)

  • XR Workshop: Research in and with XR

 

Confirmed Speakers 2019

Michael Zawrel

MICROSOFT

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"Welcome to Mixed Reality"

Jan Heitger

RE'FLEKT

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"UX for Industrial Augmented Reality"

Dr. Jae Grant Maloney

KLM

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"XR in the Travel and Airline Industry - the Day after Tomorrow"

Stefan Hohenadl

AUDI BUSINESS INNOVATION

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"Managing immersive Experiences at Audi"

Dr. Rolf Illenberger

VRdirect

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"Virtual Reality Use Cases at Enterprises – energy and automotive Industry"

Dr. Anuja Hariharan

CAS SOFTWARE AG

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"What you see is what you get - Enhancing Sales Experience with XR"

Prof. Dr. Philipp Rauschnabel

BUNDESWEHR UNIVERSITY MUNICH

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"Ready, Steady, Go!

How XR will change the world"

Dr. Timothy Jung

MANCHESTER METROPOLITAN UNIVERSITY

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"The Future of immersive Technology"

Lui Hofmann

WIKITUDE

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"How Augmented Reality can support Onboarding in HR"

Christian Grohganz

WELTFERN INTERACTIVE

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"VR & AR UseCases for B2B"

Alina Makhkamova

AWS INSTITUT

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"Towards a taxonomy of virtual reality usage in education: a systematic review"

Pascal Ziegler

AWS INSTITUT

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"Immersive Virtual Reality for Job Training in Skilled Crafts"

Prof. Dr. Barry J. Babin

LOUISIANA TECH UNIVERSITY

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"SEM Workshop"

Dr. Dai-In Danny Han

BREDA UNIVERSITY

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"Designing emotionally engaging mobile AR  experiences through digital storytelling"

Prof. Dr. Aaron Ahuvia

UNIVERSITY OF MICHIGAN - DEARBORN

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"How human-computer biological interfaces

will change consumer brand relationships"

Andreas Zeitler

VUFRAME

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"VR and AR Business: How to discover and leverage immersive data you already own"

Andrea Geipel

DEUTSCHES MUSEUM

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"Implementing AR & VR in

Museum Settings"

Ronald Haynes

UNIVERSITY OF CAMBRIDGE

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"Wonders to Vehold: Emerging AR Interoperability in Museum Collections"

Dr. Mandy Claudia tom Dieck

MANCHESTER

METROPOLITAN UNIVERSITY

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"Augmented Reality in Tourism"

Katrin Brunner

BUNDESWEHR UNIVERSITY MUNICH

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"AR in Manufacturing -

Barriers to Adoption"

Prof. Michael Schwertel

COLOGNE BUSINESS

SCHOOL

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"Animation in Augmented Reality"

Nico Kreusel

NOUS

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"Locomotion – Core element of immersive experiences"

Thomas Knauer-Arnold

VISCOPIC

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"Empowering people to make use of 3D & AR in a scalable way"

Dr. Nina Krey

ROWAN UNIVERSITY

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"Structural Equation Modeling (SEM) Workshop"

Tom Neubert

SCHENKER TECHNOLOGIES

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"Standalone vs. High-End PC VR – Quo Vadis?"

Prof. Dr. Christian Geiger

HS DÜSSELDORF

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"Designing innovative user experiences employing immersive technologies"

Dr. Marc Herz

KLEINUNDPLÄCKING

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"Human Functionalism – trends & ethical issues in the human-technology interplay"

AR & VR

Exhibitors

mkr-54.jpg

Special Conference with special Coffee:

the Münchner Kaffeerösterei  provides a special coffee experience and lets everyone immerse in their production processes by means of VR. Visit the Barista Bar and start networking there, since researchers of the Yale University found that holding a hot drink in the hands leads to increased sympathy!

 

Location

We are based in a beautiful landscape, you can see the Alps nearby. Signs of history are characteristic for the territory, e.g. an old chapel or a former military airport with a huge runway, which serves with the surrounding nature as a recreational area for the whole public. 

The basic task of the University Munich of the German Armed Forces, which was founded in the year 1973, is to provide officers and officer candidates with a solid university education. The number of students has increased continuously. Currently about 3,000 military and civilian students are enrolled. 

The trimester system, the campus-style layout of the university and the individual academic supervision provided to the students in small groups facilitate the successful completion of studies within a short period of time. The students are awarded bachelor’s and master’s degrees equivalent to those awarded by other German universities. Research and academic teaching at the Bundeswehr University Munich is not restricted, and excellent scientific facilities allow high-level research that is competitive on an international scale. Air and space research or automotive research e.g. in the respect of autonomous driving are examples of our very recognised scientific expertise. We founded a cyber innovation center, which will integrate experts form all over Europe. It is the biggest cyber center in Germany.

The University Management is committed to continuously improving conditions for studies and research. The structural reform of the year 2000, which strengthened the university's autonomy and made it more open to the public, has enabled the Bundeswehr University Munich to respond quickly and flexibly to the growing challenges it faces and to continue paving the way for reforms.

Call for Papers

Submission has closed February 15th
In case of any requests regarding late submission, please contact: arvrmunich@gmail.com ​
 

Partners & Cooperations

 

Registration

 

Registration still

possible

MAIN CONFERENCE (13-14th June)

The regular conference fee is 330 € (catering and social events included).

Early birds (registration before April 14th) and students only pay 250 € conference fee. 

 

PRE + MAIN CONFERENCE (12-14th June)

If you choose to participate in the pre conference as well (doctoral consortium and industry workshops), the fee for pre conference + main conference is 390 €.

Early birds (registration before April 14th) and students only pay 310 € fee.

 

Registration is still possible. For further information please contact katrin.brunner@unibw.de.

A right to return of tickets and the refund of the ticket purchase price only applies if the event is canceled or relocated. If you are unable to attend the event, you can transfer your ticket to another person. Please let us know the name of this person at least three days before the start of the event. Up to two weeks before the event it is possible to cancel the ticket. We will then refund half of the purchase price.

Accommodation

 

The following hotels are a choice of good options to stay relatively close to the campus at different costs.

Leonardo Hotel Munich City East

Novotel München City Hotel

Mercure Hotel München Neuperlach Süd

Holiday Inn Hotel München City Center

 

We are looking forward to welcoming you at the 5th International AR VR Conference in Munich!

5th International AR VR Conference

Universität der Bundeswehr München

Werner-Heisenberg-Weg 39

85577 Neubiberg

arvrmunich@gmail.com

Tel:  089-6004-4255

Fax: 089-6004-2262

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© 2019 by Prof. Philipp Rauschnabel    

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